ORGANIZER'S PROFILE: 

Long Hei Group (Macao) Investment Co., Ltd. was incorporated in Macao in 2012. The company has been committed to the exhibition of artworks and the tourism real estate projects related to culture and art. It consists of Macao Long Hei International Auction Co., Ltd, Macao Long Hei Culture & Arts Co., Ltd, Macao Long Hei Art Museum (planning) and Macao Long Hei Culture & Art Exchange Center (planning). Long Hei has invested to establish the Zhuhai Long Hei Museum, Long Hei v Culture & Art Center and Zhuhai Long Hei Auction Co., Ltd, in Zhuhai City.

Macao Long Hei International Auction Co., Ltd. is mainly engaged in the artwork auction. In 2012, the company has successfully held the spring and autumn large-scale art works auctions and several special artworks auctions, during which, 848 pieces of artworks worth 993 million were hammered.
Zhuhai Long Hei Museum, a project with investment amounting to 100 million, was opened on December 20, 2010. The 1,400m2 museum boasts more than 13,000 pieces of artworks ranging from Hongshan culture to the period of Ming and Qing Dynasty such as the bronze ware, jade ware, porcelain and calligraphy and painting. The estimated value is up to 8 billion. Over the past year of opening to the public for free, more than 30, 000 person-times have visited the museum, from tourists at home and abroad, people from all walks of life, teachers and students from the university, high school and elementary school to numerous celebrities.
Zhuhai Long Hei Culture & Art Center with an investment of up to 200 million was opened on July 29, 2012. It is situated in the economic, cultural and commercial central zone of Zhuhai and has the central building covering 3,000m2. The center is designed with the exhibition hall, tea house, boutique museum and VIP club. Many significant artworks exhibitions, seminars, auctions and academic workshops are regularly held in the center each year. Since its opening, it has successfully held the “East Meets West ▪ Selected Chinese Painting and Oil Painting Exhibition”, “Porcelain, Jade and Ivory ▪Private Collections and Antiques Exhibition”, “Jingwan Gallery Painting Exhibition” and “Elegance ▪ Exhibition of Selected Porcelains from Famous Kilns in Song and Yuan Dynasty. More than 20,000 person-times were estimated to attend such grand events.