Frozen Food Asia 2012

Frozen Food Asia 2012

Frozen Food Asia in Hong Kong = Powerful Opportunity

Frozen food industry in the Asia-Pacific region is large and growing steadily. Frozen Food Asia 2012 will be held at Hong Kong Convention & Exhibition Centre (HKCEC) from September 11 to 13. Frozen Food Asia 2012 takes place alongside Asian Seafood Exposition 2012 and Restaurant & Bar Hong Kong 2012 – two successful professional shows that bring a targeted audience of more than 10,000 buyers and sellers. The co-location with Asian Seafood Exposition and Restaurant & Bar Hong Kong will give Frozen Food Asia access to an attractive audience including high volume catering, restaurants, supermarkets/hypermarkets, independent retailers, importers, distributors, wholesalers, airliners and cruise lines from the Asia Pacific region and Hong Kong – all in one location.

The frozen food market in China is projected to grow to 16.1 billion by 2012* and Hong Kong has an annual growth rate of 3.9%*. NOW is the time to ensure your company is well positioned to claim its share of this fast-growing lucrative market. Consumers in Hong Kong and China have more disposable income and busy daily lives and are in demand of more ready-made frozen foods and ingredients as well as convenient chilled food.

What Frozen Products are Consumers Buying?

% share by segment*:
Frozen ready meals & pizza – 39.8%
Frozen meat products – 25%
Frozen fish/seafood – 23.3%
Frozen vegetables – 7.5%
Other – 4.4%
*According to statistics from Datamonitor 2009